Business and Management

Business Management Graduates Compete at CEO2023

Entrepreneurship was at the forefront of the CEO2023 competition where six finalist teams competed by presenting their respective business projects.
Presenters on stage at a conference, engaging the audience with an interactive juice composition activity displayed on a screen.

CEO, LaSalle College's version of the hit television show Dragon's Den, recently wrapped up with six teams of Business Management students presenting their final projects to an esteemed panel of industry experts. This event was the synthesis of more than three years of studies focused on the creation and management of organizations of all types.


This year’s jury consisted of big names in the industry, such as:

  • Haroun Bouazzi: Former Vice-President at the BDC
  • Magda Popeanu: Vice-President of the Executive Committee of the City of Montreal
  • Lorne Rubin: Financial Specialist at Paramount Finance,
  • George Popescu: General Manager of Hyundai West Island.


With only eight minutes to present their concept and a two-minute Q&A period, the stakes were high for each team. In the end, only one team emerged as the winner. Did you miss out on all the excitement? Here are the victors!

1. The first place

  • Project: Juice This 
  • Team members: Nicolas Marchand, Ibrahim Eid and Nahil David El Maaloum

2. The second place

  • Project: Highdration
  • Team members: Emad Al-Assaad, Leonardo Abrao Borges, Danna Estefania Carrion Guerra and Alan Eduardo Desdier Aguilar

3. The third place

  • Project: Project: ZOI
    Team members: Adrian Suarez, Navpreet Kaur, Tatiana Bernal, Valeria Bernal
    Project summary: Laura Melissa Villarreal Higuera, Jaret Chan, Maria Alejandra Gateno Merlano and Evelyn Denisse Zapata Garces


We were impressed with the enthusiasm and calibre of talent shown at the event. More than that, we were overjoyed to see CEO come back to its “in-person” format.

Thank you to everyone who showed up for CEO 2023. We look forward to next year’s edition! 


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