Name: Valérie Dumaine 

Titre: Owner and designer 

Company: Valérie Dumaine

Study Program: DEC in Fashion Design

Degree obtained in: 2004

  

  

What is the story behind your brand and how would you describe it?

I always knew I was going to have my own brand. When I graduated from the International School of Fashion, Arts and Design of LaSalle College in 1997, I thought it was wise to gain as much experience as possible before going into business. So I spent about six years in the fashion industry and then took a business start-up course at SAJE Montréal.

My first collection was launched in the spring of 2004. I would describe my line as both minimalist and elegant, timeless and accessible.

What is your creative process?